Asterix is brand strategy and design consultancy. We build brands that stand for something.

We partner with leaders at moments of ambition and change — clarifying what matters, sharpening what differentiates, and aligning organizations around a decisive point of view.

Because brands that stand for something — clear in purpose, bold in conviction, human in expression — don’t just compete. They lead.

How we help

We establish the foundation of your brand — rooted in insight and clarity of conviction. We define who you are, why it matters, and the distinct point of view that aligns your organization and resonates in the market.

  • Insights

  • Brand Strategy

  • Product Strategy

  • Innovation

We translate strategy into expression — crafting identities that are clear, distinctive, and designed to signal meaning at every touchpoint.

  • Visual Design

  • Verbal Identity

  • Brand Communication

  • Naming

  • Design Systems

Delivering what you stand for in moments that matter — We blend strategy and design to create experiences that reinforce belief, inspire action, and build connection.

  • Experience Strategy

  • Digital Experience

  • Events + Environments

  • Packaging

  • Video + Visual Content

BRANDSETTING

Brandsetting

We bring an audience-focused perspective to every project and a proven approach to connect brands with customers.

Brandsetting™ is our method for transforming insights into strategies that set your brand in motion.